Career Forums: connecting with entrepreneurial talent

Career forums can be a great opportunity for students and those starting out in their careers to learn from, hear from and understand what business is looking for. If you are a student or young person attending, be sure to ask lots of questions and do your research on the businesses that are there goign to be there before hand, you should find a list on the event site.

If you are a start up or business who is thinking of attending a forum or fair of this type, not only is a great way to find talent, but you will find you will be of interest to the up-and-coming generation as the challenges and creativity involved with setting up a business can represent the perfect way to begin their careers.

It’s known that Generation Z (those born in 1996 or after) have no qualms about changing jobs within short spaces of time, in fact on average they are moving jobs within only nine months. So how should UK business interpret this… are they just flaky commitment-phobes who can’t hold down a job?

According to the Growth Business UK website, Generation Z is set to be the most entrepreneurial generation to date, and with that comes a thirst for challenge, creativity and a sense of adventure.

These are some of the most sought-after skills in today’s workplace, and exactly what we should be encouraging the next generation to develop. And it’s just as well, as careers are no longer linear and require a whole new skillset based on adaptability to thrive.

Even if they haven’t made it as an entrepreneur yet, a Generation Z-er may well have a side-hustle or be starting a business running alongside their job, typically using channels such as social media, eBay or their own websites to sell goods or services.

This can only be a good thing for employers, fostering independence, resilience and problem-solving, amongst many other vital skills, that are easily transferable into a main job. 

In fact, in recognition of its benefits, big companies are positively encouraging the side-hustle. Google is well-known for its ‘20% rule’ whereby employees get to spend 20% or one working day of their time pursuing their own projects. If you’re in doubt about how this benefits the employer, see this video on Mashable explaining how it led to some of their most innovative projects.

If you are one of Generation Z and just setting out, look for employers who recognise the value of entrepreneurship and will support you in your goals. Think about marketing yourself as a brand – whether you are looking for employed work or thinking of starting a business. 

Marketing, specifically self-marketing, is now recognised as a vital component of professional life. Consider what you are saying and how you portray yourself in your social media accounts, and think of your personal website and blog as a portfolio of your career development.

And if you’re an employer hiring from Generation Z, understand that recognising the value of entrepreneurship in your workers will make your business a winner as the skills required translate to benefit you directly.

The world of work is evolving at a faster rate than ever, and it’s essential to keep up with these dynamic changes that are part and parcel of the next generation of entrepreneurs and business leaders.

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